Union Tourism Minister emphasises promoting simple and accessible Hindi in official work, highlights Hindi version of the ‘Incredible India’ platform, and releases ‘Rajbhasha Shabd Sangam’ dictionary.

Key Highlights

• Hindi Advisory Committee of the Ministry of Tourism met in New Delhi under the chairmanship of Union Tourism Minister Gajendra Singh Shekhawat.
• Meeting reviewed the implementation and promotion of Rajbhasha Hindi in the Ministry’s official work.
• Minister said Hindi respects India’s linguistic diversity and unites the country.
• Highlighted that the ‘Incredible India’ tourism platform is also available in Hindi.
• Called for making Hindi simple, accessible and part of everyday communication.
• Released ‘Rajbhasha Shabd Sangam’, a Hindi dictionary prepared under the guidance of ITDC Managing Director Mugdha Sinha.
• Committee members from across India shared suggestions to further strengthen the use of Hindi in tourism administration.

Tourism Ministry Reviews Hindi Implementation; Shekhawat Calls for Greater Use of Simple, Accessible Hindi

New Delhi, July 13: The Ministry of Tourism convened the Hindi Advisory Committee Meeting under the chairmanship of Union Minister for Culture and Tourism Gajendra Singh Shekhawat, reaffirming the government’s commitment to promoting Rajbhasha Hindi in official communication while respecting India’s rich linguistic diversity.

Held at The Ashok Hotel, New Delhi, the meeting reviewed the progress made in the use of Hindi across the Ministry’s official work and discussed measures to further strengthen its adoption in day-to-day administration.

Senior officials, including Suman Billa, Additional Secretary and Director General (Tourism), Gyan Bhushan, Senior Economic Adviser, and Mugdha Sinha, Managing Director of the India Tourism Development Corporation (ITDC), participated in the deliberations alongside members of the Hindi Advisory Committee representing different parts of the country.

Committee members appreciated the Ministry’s efforts to promote Rajbhasha Hindi and offered suggestions to further increase its use in official communication and public outreach.

Addressing the meeting, Gajendra Singh Shekhawat said that while every Indian language deserves equal respect, Hindi should also receive its rightful place as a language that connects people across regions.

He observed that Hindi acknowledges the existence of India’s many regional languages and serves as a unifying medium that strengthens national integration through dialogue and mutual understanding.

The Minister also highlighted that the Ministry’s flagship ‘Incredible India’ tourism platform is available in Hindi, making tourism information more accessible to a wider audience. He stressed the need to promote simple, practical and conversational Hindi, encouraging its greater use in everyday communication rather than limiting it to formal administrative settings.

During the meeting, the Union Minister released ‘Rajbhasha Shabd Sangam’, a Hindi dictionary prepared under the guidance of Mugdha Sinha, Managing Director of ITDC. The publication aims to support the effective use of Hindi in tourism-related official work.

The meeting concluded with a vote of thanks after discussions on further strengthening the implementation of Rajbhasha across the Ministry.

Impact on Hospitality, Travel and Tourism

The Tourism Ministry’s emphasis on expanding the use of Hindi can significantly improve accessibility for millions of domestic travellers who prefer receiving travel information in Indian languages. Making tourism content, destination guides and government tourism services available in simple Hindi can encourage wider participation in domestic tourism, particularly from Tier II, Tier III and rural markets.

For the hospitality industry, greater use of Hindi in official tourism communication can help hotels, tour operators, guides, transport providers and tourism stakeholders better connect with domestic visitors. The move also supports the government’s broader objective of inclusive tourism by making travel information easier to understand, thereby enhancing visitor experience and promoting destinations across the country to a larger Indian audience.