Hyatt Regency Chandigarh has announced the appointment of Paramjot Kaur Soni as Marketing & Communications Manager, strengthening its marketing and communications leadership team.

With experience across leading hospitality brands, Paramjot brings expertise in brand strategy, digital marketing, public relations, communications, content creation and influencer marketing. She has previously been associated with Marriott Udaipur Hotel as part of its pre-opening team, where she led the development and execution of a comprehensive 360-degree marketing strategy encompassing branding, digital, PR, influencer engagement and content.

Prior to Marriott Udaipur, Paramjot served as Cluster Assistant Marketing Manager for Chalet Hotels, overseeing marketing initiatives across multiple hospitality properties, including Four Points by Sheraton Navi Mumbai Vashi, The Resort Mumbai and The Dukes Retreat. Her experience also includes working with Crowne Plaza Today Gurugram, Trivium Media Group & Book My Show.

In her new role at Hyatt Regency Chandigarh, Paramjot will lead the hotel’s marketing, communications, brand positioning, digital presence, content and media initiatives, with a focus on strengthening the property’s market presence and creating meaningful brand engagement.

Known for her strategic and creative approach to hospitality marketing, Paramjot has worked across integrated campaigns, social media, influencer collaborations, PR, events and brand partnerships. Her previous experience includes developing property-specific campaigns, managing marketing budgets and delivering ROI-focused initiatives across digital, influencer and traditional channels.