New retail outlet strengthens SOTC’s footprint across East India, taking its presence to 13 strategic locations

Mumbai, 29 September, 2026: SOTC Travel, a leading omnichannel Travel and Tourism Company, has strengthened its presence in East India with the launch of its latest outlet in Bistupur, Jamshedpur. This marks SOTC’s second location in Jharkhand and its first outlet in Jamshedpur, further strengthening its ability to serve travellers across the state and surrounding markets.

Strategically located in Jamshedpur, the new outlet is designed to bring SOTC’s range of holiday and travel solutions closer to customers in the city and neighboring catchments. The expansion reflects the company’s continued focus on strengthening its retail network in high-potential markets and enhancing accessibility to personalized travel expertise.

With the addition of Jamshedpur, SOTC Travel now has a presence across 13 strategic locations in East India, strengthening its regional network and enabling the company to engage with a wider customer base across the region.

The new outlet will offer customers access to SOTC’s portfolio of travel solutions, including domestic and international holidays, customised travel experiences, group tours and other travel services, supported by the expertise of its travel specialists.

Jamshedpur/Jharkhand Travel Trends

·        Top destinations

o   Domestic & Indian Subcontinent: Kashmir, Ladakh, Andaman, Sri Lanka & Bhutan

o   International: Europe, Scandinavia, Australia, New Zealand, Japan, Singapore, Malaysia, Vietnam, Egypt, Antarctica

o   New emerging: Azerbaijan

·        Strong demand for spiritual journeys and darshans – Ayodhya and Char Dham

·        Unique preferences: high interest in experiential holidays such as Northern Lights in Finland, Iceland and Russia

·        Top customer segments: multi-generational families, GenS, millennials & Gen Z

·        Average holiday duration: 3-5 days for domestic/short haul; 12-13 days for longer holidays

Address:

SOTC for Holidays,

Second Floor, Swamy Building,

Main Road, Beside Kalyan Jewellers,

Bistupur, Jamshedpur,

Jharkhand – 831001

Phone: 09167147450

Email: Sonu.Kumar2@sotc.in / Neha.Nair1@sotc.in

Mr. Rakesh Bawa, Senior Vice President & Head – Holidays, SOTC Travel Limited said “Jharkhand continues to be an important market for us, with Jamshedpur offering significant potential as a key commercial and industrial center as well as a gateway to the surrounding region. The opening of our first outlet in Jamshedpur marks an important step in strengthening our retail presence in the state and bringing our travel expertise closer to customers. The timing is particularly relevant as we enter the festive and winter travel season, when families and groups are actively planning their holidays. Our new outlet will enable customers in Jamshedpur and surrounding markets to access personalized travel guidance and plan their holidays with greater convenience.

To address this growing demand, we have introduced a specially designed Pujo/Festive portfolios across seven continents for both group escorted tours and customized options. We extend a warm welcome to our customers, and look forward to plan their next holiday with us.”